BRAND & EDITORIAL DESIGNER
Selected work
Todo estará bien
A public campaign centred on choice, care and support
Seda
A warm, considered identity for a psychology practice
Tu casa, nuestra causa
A housing campaign built around shared responsibility
Suma Impact Foundation
An identity for a more inclusive green transition
Alinnea
A shared identity for collaborative climate action
Igualdad, feminismo, violencias
A visual identity for reflection and action on gender equality
Alba García is a Madrid-based brand and editorial designer who creates identities for campaigns, clients and brands, with a focus on culture. Her work is closely linked to her personal values, which she combines with brand strategy and editorial-focused art direction to create beautiful, meaningful products.
About
Alba was born in Madrid and grew up surrounded by visual stimuli and generational changes that marked her way of thinking and observing. This brought about an interest in aesthetics and functionality and this has driven her to educate herself in different areas of design — graphic, editorial and web.
Through her personal and professional growth her interests have focused on activism, art, culture, music, photography, sustainability and typography.
